Google Ads for Chiropractors

Show up when patients are already looking for you.

Pay-Per-CLick Ads

Google Advertising for Chiropractors

Patients are already looking for you on Google. Show up at the top with Google Search Ads and drive new patients in the door.

More awareness. More leads. More patients.

Google Ads Management Services

Get More Patients From Google

There are already hundreds and thousands of patients in your community online looking for help with their health concerns. Show up at the top of Google Search Results and pull these patients into your practice. 

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Step 1:

Keyword Research & Ad COpy Development

The very first step is deciding what keywords to go after. Our team will dig into your practice and your local market to determine what we should be targeting.

Then we’ll write ads and set up campaigns to start getting your information in front of the right people.

Your ads will start displaying at the top of Google so you can start pulling people in that are already actively looking for your help.

 

Step 2:

Landing Pages & Conversions

We’ll work on your website or landing pages to make sure that we are pushing people to high-quality, high-converting pages so you can collect as many inquiries as possible.

This will maximize your ability to collect leads.

By dialing in your landing pages and conversion methods, you can be sure that every ad dollar spent is resulting in more leads and more patients converting.

Step 3:

Convert, Track, & Optimize Everything

Once campaigns are live, we don’t stop there. We set you up with a full-blown CRM system to track and communicate with every lead that comes in.

From there, we are constantly monitoring and tweaking your keywords, ad copy, scheduling, negative keywords, device placement, geo-targeting, and more, so you can consistently get the best results possible from your campaigns.

Grow Traffic

Drive more customers to your website that are looking for your product and services.

Conversions

Bring in the people that are highly likely to convert by targeting "high intent" keywords.

Pay-Per-Click

Only pay for the clicks that you receive, and know that those clicks are driving real customers.

Reporting

Detailed analytics for complete clarity on what's happening with your Google campaigns.

Proof Is In the Pudding

Chiropractic Marketing Case Studies

Dominate Online & Grow Your Practice

Book a free strategy session with our Chiropractic Marketing Experts to get a full audit on your digital footprint and a customized gameplan for you take your practice to the next level.

Learn the key components to a powerful website that consistently draws in new patients.

See what it takes to rank higher on Google so you can show up when patients are already looking for you.

How to elevate your social media presence to build authority and become the go-to Doctor in your market.

Tap into the power of content marketing to build and nurture your tribe into lifelong patients.

Learn to utilize automation to free up your time and keep your calendar full without lifting a finger.

Receive a FREE COPY of the "Chiropractor's Marketing Playbook" - a step-by-step guide to dominating online.

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Don't take our word for it

Chiropractic Marketing Success Stories

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Dr. Alan Bertolero

Step Up Chiropractic

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Ami

Spinal Rehab Center of Lake Geneva

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Dr. Gregory Bernard

Spine Pro Chiropractic

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Dr. Dan Miller

Beaverton Family Chiropractic

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Dr. Peter Lynch

Tri-States Chiropractic

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Dr. Leland Ferguson

Back Pain Relief Chiropractic

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Dr. Ernest Luong

Resilience Chiropractic

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Corrie Vallance

The Joint Chiropractic (Chattanooga)

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Kevin Bock

The Joint Chiropractic (Orlando)

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Dr. Andrew Armeli

Armeli Chiropractic

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Dr. Kyle Garbart

Trident Health & Chiropractic

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Dr. Sean Flaherty

Narrows Chiropractic

Proven Chiropractic Marketing System

Get a free marketing consultation to accelerate your practice’s growth.

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What Chiropractors Are Saying

FAQs

Yes, Google Ads can be an effective marketing strategy for chiropractors. Google Ads allows you to create targeted ads that appear at the top of Google search results when users search for specific keywords related to chiropractic services. Here are a few reasons why Google Ads can work well for chiropractors:

  1. Immediate Visibility: With Google Ads, your chiropractic practice can appear at the top of search results almost immediately after setting up the campaign. This visibility is especially valuable for attracting patients who are actively searching for chiropractic services.

  2. Precise Targeting: Google Ads offers advanced targeting options that allow you to reach users based on their location, demographics, interests, and search intent. This means your ads will be shown to users who are more likely to be interested in chiropractic care.

  3. Keyword Relevance: You can choose specific keywords that are relevant to chiropractic services. This ensures that your ads are shown to users who are actively seeking the services you provide.

  4. Cost Control: Google Ads allows you to set a budget for your campaigns, giving you control over how much you spend. You only pay when someone clicks on your ad (Pay-Per-Click), making it a cost-effective way to reach potential patients.

  5. Measurable Results: Google Ads provides detailed metrics that allow you to track the performance of your campaigns. You can see how many clicks your ads receive, which keywords are performing well, and how many conversions (such as appointment bookings) are generated.

  6. Local Targeting: For chiropractors who serve a specific geographic area, Google Ads can be tailored to show your ads only to users within your service area.

However, successful Google Ads campaigns require strategic planning, keyword research, compelling ad copy, and continuous optimization. It's recommended to work with an experienced digital marketing professional or agency to ensure that your Google Ads campaigns are set up effectively and deliver the best results for your chiropractic practice.

When we run Google Ads, we track the conversion events from website visitors. Our goal is to maximize the number of inbound inquiries you receive. That could mean form submissions, phone calls, chat submissions, or booking an appointment online. 

By tracking these actions, we know that the ads are driving people in who are high quality and engaging with you at a high rate. These engagement metrics are used to determine if the ads are effective for you.

There are 2 types of costs associated with running Google Ads for your Chiropractic office. 

  1. Service Fee: this is what you pay us directly for strategizing, building, running, and optimizing the campaigns on your behalf.
  2. Advertising Fee: this is what you pay Google directly for running the ads.

Our Service Fee varies based on what marketing package you select. And your Advertising Fee is really set by you and what your budget is for running ads.

This is up to you. Usually we'll recommend somewhere between $800 - $1,700 per month. Most clients land somewhere around $1,000 per month.

The more you spend, the more clicks you get and the more patients you'll have walking through your door.

Selecting the right keywords is crucial for the success of your Google Ads campaign for chiropractors. Here are some effective keyword categories to consider:

  1. Service Keywords: Include keywords related to the specific chiropractic services you offer, such as "chiropractic adjustments," "spinal manipulation," "back pain treatment," "neck pain relief," and "sports injury chiropractor." These keywords target users actively seeking chiropractic care.

  2. Location Keywords: Incorporate location-specific keywords to reach users in your service area. For instance, "chiropractor in [city name]," "best chiropractic clinic near me," or "local chiropractor office."

  3. Symptom Keywords: Target users experiencing specific symptoms that chiropractic care can address, such as "headache relief," "sciatica treatment," "lower back pain," or "joint pain chiropractor."

  4. Educational Keywords: Use keywords related to educational content, like "benefits of chiropractic care," "how chiropractic adjustments work," or "chiropractic vs. physical therapy."

  5. Branded Keywords: Include your practice's name and variations to capture users who are specifically searching for your chiropractic office.

  6. Long-Tail Keywords: Long-tail keywords are longer, more specific phrases that often have lower competition. Examples include "pediatric chiropractor for infants," "chiropractic care during pregnancy," or "chiropractic care for athletes."

  7. Emergency Keywords: If you provide emergency chiropractic services, consider keywords like "urgent chiropractor," "emergency back pain treatment," or "chiropractor open on weekends."

Remember to use Google's keyword planner or other keyword research tools to identify relevant keywords, assess their search volumes, and evaluate their competition. It's also essential to continually monitor the performance of your keywords, adjusting your strategy based on which ones are driving the most clicks, conversions, and overall success for your chiropractic practice.

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